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CBQ National Day

Project Info:

Avant Garde Communications approached Ginger Camel to make a commercial for he 'Doing Good For Qatar’ campaign that was launched on 9th December 2012. The commercial was played in Doha Cinemas and online.

To encourage individuals to make public pledges to donate their valuable time, effort, or money or purpose that is close to their hearts, Ginger Camel took professional photographs of Commercial Bank employees with their own pledges. The pledges were posted on the bank’s Facebook page and entries were reflected on a map of Qatar linked to the Facebook application, where the whole country was able to support each other in achieving their pledges.

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